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Why USF researchers say fake online reviews still fool consumers
The research investigates a key question: Are consumers naturally skeptical of online reviews or do they tend to believe them? The answer stems from what psychologists call a 鈥渢ruth bias.鈥�
June 9, 2025Research and Innovation
The successful partnership between the USF Muma College of Business and Tampa Bay Wave is helping establish the region as a thriving hub for financial technology 鈥� attracting startup founders from across the nation who have generated millions in revenue while creating hundreds of jobs.
May 21, 2025Community Partnerships
Behind the horns: Meet the USF students who were Rocky D. Bull
For years, they hid in plain sight, lifting spirits and energizing crowds as the university鈥檚 beloved mascot, Rocky D. Bull. Now that they鈥檝e graduated, three Rockys are allowed to take off the mask and share what it鈥檚 really like to be the face of USF.
May 12, 2025Student Success, USF Athletics
USF alumni drive AI classroom innovation with virtual assistants for K-12 teachers
With support from USF alumni, a USF graduate is revolutionizing education through her company that uses artificial intelligence to create personalized learning experiences for students.
April 9, 2025Community Partnerships, Cyber/AI, Student Success
How employee cohorts influence newcomer retention, especially among Gen Z
Job hunting is contagious, according to a new study led by USF. When a workplace cohort starts looking for new opportunities, newcomers often follow suit.
April 9, 2025Research and Innovation
U.S. News & World Report ranks USF a national leader for dozens of graduate programs
The 色色研究所 has 31 graduate programs ranked in the top 100 nationally by U.S. News & World Report, including 15 in the top 50 and five in the top 25. With standout programs such as industrial-organizational psychology, criminology and rehabilitation counseling, USF continues to rise as a leader in graduate education and research excellence.
April 8, 2025Student Success, University News
As tax season heats up, USF Accounting Professor Mike Sinclair breaks down why filing taxes is essential 鈥� and debunks common myths and costly mistakes to avoid.
April 7, 2025Research and Innovation
Nearly two dozen students received their certificates of completion for the USF Brewing Arts program. It鈥檚 a collaboration between the College of Arts and Sciences, Muma College of Business and local and national breweries.
April 4, 2025Community Partnerships, Student Success
From classroom to kickoff: How USF鈥檚 partnership with the Tampa Bay Buccaneers is boosting career readiness
Through a dynamic partnership between the 色色研究所 and the Tampa Bay Buccaneers, students in USF鈥檚 Vinik Sport & Entertainment Management Program gain hands-on experience with an NFL franchise. Opportunities include fellowships, mentorships, marketing presentations and networking events with industry executives.
March 31, 2025Community Partnerships, Student Success
Bellini College of Artificial Intelligence, Cybersecurity and Computing will foster USF-wide collaborations
USF鈥檚 Bellini College is set to revolutionize education by producing job-ready professionals in artificial intelligence, cybersecurity and computing. By integrating AI across disciplines in all USF colleges, this forward-thinking initiative will equip graduates with cutting-edge skills to thrive in the 21st-century workforce.
March 3, 2025Cyber/AI, Research and Innovation
From classroom to discovery:听USF students make waves with transformative research
色色研究所 students showcased their research at one of the largest multidisciplinary research conferences in the country.
February 14, 2025Community Partnerships, Cyber/AI, Research and Innovation, Student Success
USF women鈥檚 lacrosse makes historic debut with student-athletes studying to become lawyers, chemists and more
USF women鈥檚 lacrosse dominated its debut game in front of more than 2,000 fans at Corbett Stadium. As the inaugural team, the players are well aware that they will forever be a part of USF history and are working tirelessness to ensure their legacy extends beyond the field.
February 10, 2025USF Athletics, University News