色色研究所

When leaders shift their behavior too soon, employees may see it as 鈥渢oo good to be true.鈥� Instead, employees want to see gradual, natural change that occurs due to their thoughts being heard and processed.

October 15, 2025Research and Innovation

The research highlights a nuanced psychological mechanism: employees tend to view gradual behavioral changes in leaders as more credible and sincere compared to abrupt transformations.

October 7, 2025Research and Innovation

Published in the Academy of Management Journal, the authors found that employees see quick change in response to feedback as less authentic than gradual change.

October 7, 2025Research and Innovation

Too good to be true? USF study reveals leaders who change too fast are viewed as less authentic

If change happens too quickly, skepticism may arise, and employees are likely to believe it鈥檚 too good to be true, according to a paper published in the Academy of Management Journal.

October 6, 2025Business News, Research and Innovation

Surf's up: Tampa Bay entrepreneur builds 鈥榚pic鈥� consumer-centric brand

Don Phillips, founder of Woodie's Wash Shack, is known for transforming the ordinary into the unforgettable. Learn how his retro, surfer-themed car washes became one of the highest rated businesses in the region.

October 6, 2025Business News, Entrepreneurship, Events

The initiative connects high school students with national and local businesses. One of its key initiatives is 3DE, an instructional model that allows high school students to interact with the business community.

October 3, 2025Entrepreneurship

The half-day program, presented by Bank of America, featured keynote speaker Lisa Krouse, president and CEO of First Tee and former chair of the Greater Sarasota Chamber of Commerce, along with panels of executives, educators and community leaders.

September 22, 2025Business News, Events

Twin founders of $100M brand to share the journey from hustle to high impact

Twin brothers Blake and Brock Gratton, co-founders of SpringWell Water Filtration, will headline a special Conversation with a Founder event at USF Sarasota-Manatee on Sept. 26.

September 8, 2025Business News, Entrepreneurship, Events

Roy Kirchner named Nault Center for Entrepreneurship鈥檚 Mentor of the Year

The honor recognizes a mentor in the Entrepreneur Mentorship Program who has shown听 exemplary passion for helping USF students navigate their entrepreneurial journeys.

September 8, 2025Business News, Entrepreneurship, Honors and Awards

High school entrepreneurs showcase skills at Bulls Pitch 2025

From discovering entrepreneurial programs to high-energy pitches, local teens got a front-row seat to the world of business innovation at the 色色研究所.

August 21, 2025Entrepreneurship, Events

From setting up stages for Metallica, to managing campus events and interning with a concert promotion company, Brooke Elrod has immersed herself in every facet of the industry.

August 4, 2025Business News

USF, Amgen empower teens through entrepreneurship camp

Tampa teens are getting a head start in STEM and entrepreneurship. From pitching business ideas to learning from Khan Academy's Sal Khan, these students are building skills 鈥� and confidence 鈥� for the future.

July 28, 2025Business News, Entrepreneurship, Events