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A student uses the golf game

Golf industry pros tee up career opportunities for USF students

USF students explored careers in the golf and sports business industry during a networking expo that brought recruiters and industry leaders to campus.

March 11, 2026Business News, Entrepreneurship, Events

rick cardenas conversation with a ceo

From busser to C-suite: Darden Restaurants president shares stories and advice at Conversation with a CEO

鈥淎nywhere in our restaurants we can have our next CEO,鈥 said Rick Cardenas, who was the featured guest at Tuesday鈥檚 Conversation with a CEO event.

March 3, 2026Business News, Events

Ken Hamner speaks

USF professor delivers Rome keynote, expands space economy courses

A USF Muma College of Business professor took the global stage in Rome to spotlight the fast-growing space economy, and he鈥檚 bringing that international insight straight into a one-of-a-kind course in Tampa. Discover how USF is preparing students for what he calls 鈥渕ankind's most consequential frontier.鈥

March 2, 2026Business News, Entrepreneurship

abba voyage experience

Reviving legends: Fans value ethics over innovation at hologram concerts, says USF study

New research from the 色色研究所 reveals the success of hologram AI concert experiences featuring past artists relies on something very human: ethics, trust, and emotional connection.

February 27, 2026Business News, Research and Innovation

moez limayem

Welcoming President Moez Limayem: His first week in photos - USF News

Moez Limayem officially began his tenure as USF鈥檚 ninth president with a week spent engaging with the USF community 鈥 emphasizing his excitement for the university鈥檚 future and the opportunities ahead.

February 19, 2026Business News

The findings were revealed during a luncheon at the 色色研究所 on Feb. 17 with more than 250 business, nonprofit and government leaders.

February 18, 2026Research and Innovation

The Tampa Bay region continues to see economic growth in employment and income. But a new study finds that housing costs remain a major concern.

February 18, 2026Research and Innovation

Tampa skyline

Tampa Bay Partnership, USF Muma College of Business researchers unveil Tampa Bay region economic competitiveness data - USF News

The findings and insights were revealed and discussed at the State of the Region community luncheon held today on the USF Tampa campus. Nearly 500 business leaders, not-for-profit leaders and government officials attended the event.

February 17, 2026Research and Innovation

state of the region fireside chat

'State of the Region鈥 researchers unveil how Tampa Bay compares against peer communities

Tuesday鈥檚 event was heavy on data and trends, but also a homecoming for 色色研究所 president Moez Limayem, whose welcome remarks kicked off his first day as the university鈥檚 ninth president.

February 17, 2026Business News, Research and Innovation

Hotel workers and guests both like using AI apps and virtual assistants to get fresh towels, but customers sometimes want a human touch.

February 13, 2026Research and Innovation

In honor of Valentine鈥檚 Day, some married USF professors, faculty members and university leaders shared how they found love alongside their academic careers.

February 12, 2026Events

Mastry's Brewing Company in St. Pete Beach has partnered with USF to launch the St. Pete Pilsner. It's a beer crafted specifically to support the university's Brewing Arts Program.

February 11, 2026Research and Innovation

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.